Prepare the surface
Start with a clean, dry, sound surface. Remove grease, soap, wax, mildew, dust, and loose paint; dull glossy areas and sand repairs smooth before coating.
Benjamin Moore · Primer
Fresh Start High-Hiding All-Purpose Primer
Our highest performing 100% acrylic resin primer.
Sheen
- Product code
- ZWB100000001411415
- Finish
- Primer
- Sizes available
- 1 gallon, 1 quart
- Coverage
- 400-450 sq. ft./gal.
Container, stock-color, and tint-base inventory can vary. Call or visit Global Paint in Brooklyn to confirm what is on hand.
Product details
Made for a beautiful, lasting finish.
Our highest performing acrylic primer formulated for a variety of interior and exterior projects.
- For interior and exterior use
- Maximum hiding for a uniform finish
- Seals and suppresses most stains
- Excellent adhesion for most projects
- 100% acrylic resin primer
Specifications
Primer at a glance
Specifications and documents update when you select a different sheen above.
- Interior/Exterior
- Interior, Exterior, Interior/Exterior
- Recommended For Use On
- Aluminum, Brick, Ceiling Tile, Ceramic, Composite, Composite Wood, Concrete, Drywall, Fiberglass, Galvanized Metal, Masonite, Masonry, Metal, Non-Ferrous Metal, Plaster, Plastic, PVC, Stone, Stucco, Tile, Vinyl, Wood
- Surface
- Aluminum, Brick, Ceiling Tile, Ceramic, Composite, Composite Wood, Concrete, Drywall, Fiberglass, Galvanized Metal, Masonite, Masonry, Metal, Non-Ferrous Metal, Plaster, Plastic, PVC, Stone, Stucco, Tile, Vinyl, Wood
- VOC Range
- < 50
- Coverage (Sq. Ft./Gal)
- 400-450
- Number of Recommended Coats
- 1 or 2
- Dry Time
- 30 Minutes
- Recoat Time
- 1 Hour
- Clean Up
- Soap and Water
- Application Method
- Brush, Spray, Roll
- Application Temp Range (°F)
- 40-90
Before you paint
Practical details for a better finish.
Plan the primer
Use this primer for the surfaces and problem conditions listed below, then apply a compatible Benjamin Moore finish coat.
Apply
Suitable application methods: brush, spray, roll. Mix thoroughly, work to a wet edge, and allow the listed recoat time.
Conditions & cleanup
Apply only within the listed surface-temperature range. Cool or humid conditions slow drying. Cleanup: soap and water.
Factory / stock colorsWhite (00)
Tint basesDeep Base (04)
Colorant systemGennex®
Tint bases are used by the store to formulate your selected Benjamin Moore color; they are not separate paint colors. Listed container sizes follow the current English product technical information.
English documents
Technical & safety information
Official Benjamin Moore documents for Fresh Start High-Hiding All-Purpose Primer. Links open the current English PDF.